@incollection{cassiere:hal-03326093, TITLE = {{Vision perceptuelle de la variable culturelle chez un distributeur internationalis{\'e} : le prisme du discours des managers}}, AUTHOR = {Cassiere, Francois and Rochette, Corinne and Pach{\'e}, Gilles}, URL = {https://hal.uca.fr/hal-03326093}, BOOKTITLE = {{Les nouveaux d{\'e}fis du management international}}, YEAR = {2013}, HAL_ID = {hal-03326093}, HAL_VERSION = {v1}, }